Let's vibe.
Like it's 1984.
Vibe Coding is as disruptive as the Apple Mac. No code. Just words.
Vibe Coding.
A revolution in software engineering, as impactful as the emergence of the PC and the landmark Apple Mac launch in 1984. Vibe Coding challenges business-as-usual IT: we let non-programmers to create Web apps and Websites.
At Being Guided, as our name implies, we guide business and IT professionals through every stage of AI innovation with Vibe Coding. This starts with our 4 step Method: Think; Simplify; Value; and, Build.
Vibe Coding? Andrej Karpathy (2025) defined this phrase as a new way of programming software, where you specify the intent or style - the 'vibe' of what you want.
We work with best-in-class Vibe Coding tools, where we co-create a Web app or Website with you that, firstly, represents a Prototype. Then secondly, we move on to deliver a Production solution, with UK data residency, running on preferred infrastructure of choice.
Reference
Karpathy, A. [@karpathy]. (2025, February 2). There's a new kind of coding I call "vibe coding", where you fully give in to vibes, embrace exponentials, and forget that code even exists. X. https://x.com/karpathy/status/1753472166197080428
Think.
Engage All Stakeholders. In the Vibe Coding process it’s visual, it’s intuitive, it’s instant. Maximises receptivity, rapport and trust.
Simplify.
Apply Fierce Reduction. First we subtract. Only then do we add must-have features in Vibe Coding your Web app or Website.
Value.
Practice Value Engineering. We work with you to create a compelling case and ROI Model for Vibe Coding a new Web app or Website.
Build.
Everyone Vibe Codes. This means that non-tech and tech stakeholders together, become active participants in digital innovation.
No code. Just words.
Creating Web apps by describing them. This enables the Build phase of Web apps to run on trusted UK Data Sovereign clouds in Production.
Powered by a Vibe Coding tool with multi-Large Language Models (LLMs). This always starts with a Prototype: a Web app or Website that we can create for you in a matter of days and hours.
Rapid Prototyping a Web app or Website is a great way to get immersed into the 'No code. Just words.' spirit of Vibe Coding. Let's schedule a Discovery to show you how this can work for you.
When moving from Prototype to Production means that Web apps are hosted on an UK data sovereign platform. This includes AWS, Azure, GCP or Civo.com.
Sell Early.
At Being Guided we work with tech innovators to identify and engage with large and mid-market enterprises.
We bring four decades of experience in delivering disruptive technologies to enterprise, mid-market and scale-up customers in UK, EU and US. Today, we focus on selling AI-powered solutions.
Our approach is very simple: a combination of affordable monthly retainer fees with success fees, mostly oriented towards value created from new business.
All work is led by Being Guided Founder Ian Smith, bringing extensive experience of working with startups and scaleups since the 1980s.
