Some of you may remember the iconic launch ad for the Apple Mac in 1984, referencing the book by Orwell¹. Here we saw an authoritarian leader addressing his brainwashed followers and we see a woman who physically opposes the order imposed by the leader and is chased by riot police. It's relationships under high tension.

The voice speaks of a "garden of pure ideology, in which every worker can flourish," of "one people, with one will" and the "unity of thought" that is considered a more powerful weapon than any army. Now fast forward to 2026. Just as the Apple Mac disrupted the mainframe era, so too Lovable is disrupting the software industry.

Lovable is the world's fastest-growing software company. And for a good reason: it is greatly simplifying software development. The IT industry has become too complex, too bloated. The days of charging premium rates for sotware and never-ending billable hours are over. Vibe Coding is as disruptive today as Apple was in 1984.

Welcome to the Vibe. The era of Vibe Coding.

To quote Andrej Karpathy² Vibe Coding describes a conversational, high-level way of programming with AI models, where you specify the intent, style, or 'vibe' of what you want and let the model draft most of the implementation details of a Web app. No-code, just words. It also means no seat licences. Less is more.

1. Orwell, G. (1949). Nineteen eighty-four. Secker & warburg.

2. https://x.com/karpathy/status/1753472166197080428

MA, FRSA, MIED, M.IDSA

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